In case you didn’t already know, I launched a new book on St Valentine’s Day. It has ‘sex’ in the title. When I named the book, I didn’t really think about the repercussions this might have. I titled the book The Isolation Sex Stories because all of the short stories mention sex in some form or other. It is not a sex instruction manual, nor is it particularly graphic. It’s nothing like Fifty Shades of Grey! It’s a bit saucy, humorous, somewhat dark at times but mainly it is meant to amuse.
Yesterday, as part of my marketing plan, I tried to create an Amazon ad. Up came the message ‘At this time, books that contain mature or erotic content are not eligible for advertising.’ Great. So I took to Facebook where pretty much the same message came across. So here I am with a new book I can’t advertise on two of the most powerful platforms.
Facebook goes on to explain that according to their research people get offended by such titles. I’m not sure my title is that offensive? OK the stories might be a bit too risque for some people but if you read the book blurb, you can pretty much guess that if you are easily offended, this might not be the book for you.
Two of my favourite TV shows Fleabag and Killing Eve are far more extreme (I think) than my new book and yet they are both award winning shows. Granted my book isn’t a TV show (yet) but I think that if people have enjoyed these shows (millions have apparently) then they are unlikely to be offended by my stories.
This kind of setback doesn’t stop me, it spurs me on. I have created different kinds of ads to help people find my books. Where there is a will, there is a way!
I’m not easily offended myself. I have only written to the BBC once to complain and that was about Ricky Gervais’s Extras. As I remember it, it was a reference to rape. Maybe I misunderstood but I didn’t like it and never watched the rest of the show.
When I wrote The Isolation Sex Stories, my primary desire was to entertain but also to make people think about the emotions we have all been going through during lockdown. One of the themes is loneliness. Weather Girl is a story that particularly highlights this, as does Puppy Love to some extent. The human condition is a never ending source of fascination to me. We all have our weaknesses, our desires, our faults and all of this has been exacerbated during lockdown. What people get up to behind closed door is up to them but given we are in a pandemic, the human condition is highlighted more than ever.
The Isolation Sex Stories sits above Sex And The City when you search for it on Amazon. Another of my favourite shows. It does explain why, when you search Amazon, you don’t find Sex in many titles. Other authors must have wised up to the issues of using it. Then again, look how popular SATC has been.
After all the hard work that goes into a book, finding you can’t advertise it in the most obvious ways is a bit of a blow but hey, it won’t stop Petra Kidd!
Follow Petra Kidd on: